William R. Schulz Papers 1959-2004

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William R. Schulz Papers 1959-2004

FM MSS 125


Overview of the Collection

Creator: Schulz, William R., 1931-
Title: William R. Schulz Papers
Inclusive Dates: 1959-2004
Quantity: 11 Boxes (9.5 Linear Feet)
Abstract:This collection houses correspondence, business information, audio-visual media, and other materials documenting Bill Schulz's political career and apartment housing business. It is arranged in three series.
Identification: FM MSS 125
Language: Material in English
Repository: Arizona State University Library. Greater Arizona Collection
P.O. Box 871006
Tempe, AZ 85287-1006
Phone: (480) 965-4932
E-Mail: archives@asu.edu
Questions? Ask An Archivist!

Biographical Note

William R. "Bill" Schulz was born on April 4, 1931 in Des Moines, Iowa. He graduated from the Kentucky Military Institute in 1949 and from the United States Military Academy at West Point in 1954. After resigning his commission to focus on a career in business he attended Harvard Business School and graduated in 1959. He and his wife Lelia (married 1954) have three daughters, Ellen, Lelia, and Cindy.

Schulz was the founder and executive manager of Homesmith, Inc., based in Palo Alto, California (1959-1963 May). Homesmith offered a new service of home repair to homeowners in the Palo Alto area. He was also the founder and President of W. R. Schulz and Associates (WRSA) from 1965 to 1983. The firm owned and managed 88 garden apartment properties comprising 12,800 units mainly in the Phoenix Metropolitan area. Despite operating in a highly volatile industry, WRSA was never sued by a partner, lender, or supplier. In the course of housing over 250,000 renter households, WRSA enjoyed a reputation for upholding renter and employee interests. Schulz built his apartment empire on the motto "He who serves best profits most."

Schulz was responsible for pushing the Apartment Renter's Tax Relief Bill through the Legislature. During this process, he acquired a taste for and appreciation of politics and was inspired to run for office. In the 1978 Arizona Governor's Campaign, Schulz ran on the Democratic ticket and was opposed in the primary election by Wesley Bolin (incumbent governor) and Dino DeConcini. He launched his "Goals for Arizona" campaign using research accumulated during trips around the state. He withdrew from the race in March 1978 after the death of Governor Wesley Bolin. Schulz lent his support to Bruce Babbitt, the former Attorney General, who became Governor upon Bolin's death.

In the 1980 Arizona Senate Campaign, Schulz entered the race as the third Democrat (with Jim McNulty and Frank DePaoli) seeking to earn the primary nomination and run against longtime Arizona Senator Barry Goldwater. Schulz used "Energy for the Eighties" as his campaign slogan. He lost the race to Goldwater by a small margin.

In the 1986 Arizona Governor's Campaign, Schulz announced his intent to run for governor again early in 1984. He had to withdraw from the race in 1985 due to his daughter's poor health. He re-entered the race as an Independent candidate in September of 1986 after obtaining enough signatures to place him on the ballot. Although most politicians believed that Schulz would not be able to obtain the requisite number of signatures, Schulz and his family and friends were able to obtain approximately three times the number needed. He re-entered the race to campaign against Evan Mecham (R) and Carolyn Warner (D). He was defeated by Evan Mecham and chose not to run for office again.

Schulz conducted extensive research for this campaign, traveling around Arizona and spending time in correctional facilities, universities, community colleges, and primary and secondary schools. He traveled to fifteen other states, including North Carolina, Iowa, and Utah, to speak with legislators of both parties to develop a plan for improving Arizona. Schulz wrote up his research findings in "The Arizona Governor".


Scope and Content Note

This collection houses correspondence, business information, audio-visual media, and other materials documenting Bill Schulz's political career and apartment housing business. It is arranged in three series.

Series I: Business (Box 1) houses company and property information documenting W. R. Schulz and Associates as well as apartment complex information and partnership documents.

Series II: Politics (Box 2-3) houses campaign information, research, correspondence, and lists of contributors and volunteers showing Schulz's political career. Files documenting specific campaigns are organized alphabetically by campaign and chronologically within; materials regarding political issues and speeches are organized alphabetically.

Series III: Media Files (Box 4-11) houses newspaper clippings, photographs, audiocassettes, VHS videotapes, UCA videotapes, and 7½ IPS tracks. The majority of the audiocassettes and VHS tapes are political in nature and focus on campaign issues. Two audiocassettes were discarded due to poor quality; the remaining tapes are in good condition. VHS tapes were sampled and are in good condition. The condition of the UCA videotapes and 7½ IPS tracks is unknown.


Arrangement

This collection consists of eleven boxes divided into three series:

Restrictions

Access Restrictions

To view this collection, make an appointment at least five business days prior to your visit by contacting Ask an Archivist or calling (480) 965-4932. Appointments in the Wurzburger Reading Room at Hayden Library (rm. 138) on the Tempe campus are available Monday through Friday. Check the ASU Library Hours page for current availability.

Copyright

The Arizona Board of Regents retains copyright to this collection for and on behalf of the Arizona State University Library. Requests to publish, display, or redistribute information from this collection must be submitted via our online application.


Access Terms

Personal Name(s)
Goldwater, Barry M. (Barry Morris), 1909-1998.
Schulz, William R., 1931- -- Archives.

Corporate Name(s)
Arizona Apartment Association.
Arizona. Governor.
Arizona. Legislature. Senate.
W.R. Schulz and Associates.

Subject(s)
Apartment dwellers -- Legal status, laws, etc. -- Arizona.
Political campaigns -- Arizona.


Administrative Information

Custodial History

Bill Schulz donated these papers to the Arizona Historical Foundation in May of 2005.

Preferred Citation

[Identification of item], William R. Schulz Papers,FM MSS 125, Arizona State University Library.

Provenance

The Arizona Historical Foundation transferred these materials to the Arizona Collection in 2012.

Processing Note

Upon receipt, the collection was housed in 4 boxes of varying sizes containing correspondence, business information, media files, and 11 picture albums containing newspaper clippings.

The portion of the collection comprised of newspaper articles has been placed into the media files series and interleaved with acid-free paper to slow the deterioration process. In cases where the original article was accompanied by a photocopy, the photocopy was retained for its ease of use and better quality.

All was done to maintain the original order of the collection when possible. Most folders retain their original headings except in cases where there was no heading or materials were loose or in unmarked folders. Folders are arranged alphabetically and chronologically within.


Container List

Series I: Business
BoxFolder
11 Boards and Memberships, 1978-1983
12 Gap Book: Standards and Practices of W. R. Schulz Apartments, 1983 June 1 (1 of 2)
13 Gap Book: Standards and Practices of W. R. Schulz Apartments, 1983 June 1 (2 of 2)
14 W. R. Schulz and Associates: Annual Reports and Policy Statements, 1969-1972 (1 of 2)
15 W. R. Schulz and Associates: Annual Reports and Policy Statements, 1973-1983 (2 of 2)
16 W. R. Schulz and Associates: Apartment Complex Information, Undated
17 W. R. Schulz and Associates: Apartment Property Operations Manual, Undated
18 W. R. Schulz and Associates: Company Information Booklet, Undated
19 W. R. Schulz and Associates: Investment Summary, Undated (1 of 3)
110 W. R. Schulz and Associates: Investment Summary, Undated (2 of 3)
111 W. R. Schulz and Associates: Investment Summary, Undated (3 of 3)
112 W. R. Schulz and Associates: Job Seeker’s Kit, Undated
113 W. R. Schulz and Associates Partnership Documents: Westwood Manor, 1986 October 15 (1 of 18)
114 W. R. Schulz and Associates Partnership Documents: Driftwood Apartments, 1967 February (2 of 18)
115 W. R. Schulz and Associates Partnership Documents: Glen-Aire Properties, 1967 August (3 of 18)
116 W. R. Schulz and Associates Partnership Documents: Montebello Village Apartments, 1968 June (4 of 18)
117 W. R. Schulz and Associates Partnership Documents: Royal Palms Properties, 1969 December (5 of 18)
118 W. R. Schulz and Associates Partnership Documents: Greenwood Properties, 1971 April 16 (6 of 18)
119 W. R. Schulz and Associates Partnership Documents: Fountain Valley Properties, 1973 March 1 (7 of 18)
120 W. R. Schulz and Associates Partnership Documents: The Pines Properties, 1973 September 4 (8 of 18)
121 W. R. Schulz and Associates Partnership Documents: Camelback Gardens, Undated (9 of 18)
122 W. R. Schulz and Associates Partnership Documents: Canyon Terrace Properties, Undated (10 of 18)
123 W. R. Schulz and Associates Partnership Documents: Celestial Manor, Undated (11 of 18)
124 W. R. Schulz and Associates Partnership Documents: Country Club Apartments, Undated (12 of 18)
125 W. R. Schulz and Associates Partnership Documents: D Bar L Apartments, Undated (13 of 18)
126 W. R. Schulz and Associates Partnership Documents: La Esplanada Properties, Undated (14 of 18)
127 W. R. Schulz and Associates Partnership Documents: Monterrey Village Apartments, Undated (15 of 18)
128 W. R. Schulz and Associates Partnership Documents: The South Mountain Company, Undated (16 of 18)
129 W. R. Schulz and Associates Partnership Documents: The Stillwell Company, Undated (17 of 18)
130 W. R. Schulz and Associates Partnership Documents: Viva Properties, Undated (18 of 18)
131 W. R. Schulz and Associates: Purchase Book, 1982 July 15
132 W. R. Schulz and Associates: Renter’s Information, Undated (1 of 2)
133 W. R. Schulz and Associates: Renter’s Information, Undated (1 of 2)
Series II: Politics
BoxFolder
21 1978 Governor’s Campaign: An Analysis of the Political Attitudes in the State of Arizona, 1978 January
22 1978 Governor’s Campaign: Correspondence, 1976-1978
23 1978 Governor’s Campaign: Final Report Schulz for Governor, 1978 (1 of 3)
24 1978 Governor’s Campaign: Final Report Schulz for Governor, 1978 (2 of 3)
25 1978 Governor’s Campaign: Final Report Schulz for Governor, 1978 (3 of 3)
26 1978 Governor’s Campaign: "Goals for Arizona", 1977-1978
27 1980 Senate Campaign: Announcement of Candidacy, 1980 February-August
28 1980 Senate Campaign: Contributors, 1980
29 1980 Senate Campaign: Copy Research Poll, 1980
210 1980 Senate Campaign: Correspondence, 1980 February-September (1 of 4)
211 1980 Senate Campaign: Correspondence, 1980 October-November (2 of 4)
212 1980 Senate Campaign: Correspondence, 1980 December-1984 January (3 of 4)
213 1980 Senate Campaign: Correspondence, Undated (4 of 4)
214 1980 Senate Campaign: General Election Information, 1980 November 4
215 1980 Senate Campaign: "Grass Roots Energy for the 80s", 1980
216 1980 Senate Campaign: News Releases Regarding Jim McNulty, 1980 September 4
217 1980 Senate Campaign: Official Canvas General Election, 1980 November 4
218 1980 Senate Campaign: Policy Statements, 1980
219 1980 Senate Campaign: Post-Primary Survey, Arizona, 1980 September
220 1986 Governor’s Campaign: Ad Material Prototypes, 1986
221 1986 Governor’s Campaign: "The Arizona Governor" by Bill Schulz, 1986
222 1986 Governor’s Campaign: Campaign Information, 1984 June-1986 October
223 1986 Governor’s Campaign: Contributors, 1986 November 7
224 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, 1985-1986 (1 of 6)
225 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, 1985-1986 (2 of 6)
BoxFolder
31 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, Undated (3 of 6)
32 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, Undated (4 of 6)
33 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, Undated (5 of 6)
34 1986 Governor’s Campaign: Correspondence Regarding Withdrawal from Race and Daughter’s Health, Undated (6 of 6)
35 1986 Governor’s Campaign: Correspondence Regarding Re-entry into Race, 1986 September 26-October (1 of 3)
36 1986 Governor’s Campaign: Correspondence Regarding Re-entry into Race, 1986 November (2 of 3)
37 1986 Governor’s Campaign: Correspondence Regarding Re-entry into Race, 1986 December (3 of 3)
38 1986 Governor’s Campaign: News Releases and Issue Briefs, 1986 September 30-October 28
39 1986 Governor’s Campaign: Research Information, 1984-1985
310 1986 Governor’s Campaign: Volunteer Information, 1986 November 6
311 General: Arizona Democratic Majority, 1978-1979
312 General: Correspondence, 1970 January-1985 December (1 of 3)
313 General: Correspondence, 1986 January-October (2 of 3)
314 General: Correspondence, 1986 October-1987 December (3 of 3)
315 General: "Political Potpourri", 1977-1987
316 General: Publications, Statements and Announcements, 1980 September 30-1985 December
317 General: Issues: Copper Smelter Pollution, 1971 December-1972 September
318 General: Issues: Downtown Development, 1984 June-August
319 General: Issues: The Environment, 1980 October 29
320 General: Issues: Forest Fires, 1972 July 19
321 General: Issues: Iraq Entry, 2004 March 15
322 General: Issues: Real Estate Tax, 1971 September-1973 December
323 General: Issues: Renter’s Tax and Arizona Apartment Association, 1969-1976 (1 of 2)
324 General: Issues: Renter’s Tax and Arizona Apartment Association, 1977-1982 (2 of 2)
325 General: Issues: Rio Salado Project, 1977 August-1993 August
326 General: Issues: Street Signs, 1975 January 14
327 General: Issues: Watergate and Pardon of Nixon, 1974 June-September
328 General: Issues: West Point, 2003 September 22
329 General: Speech: Agenda for the Democratic Party, Undated
330 General: Speech: Arizona Water Symposium, 1984 September 21
331 General: Speech: Democratic Response in 1982, 1981 May 28
332 General: Speech: Economic Development Program for Arizona, 1984 August 20
333 General: Speech: The Economy, 1980 October 9
334 General: Speech: Election Reform, Undated
335 General: Speech: Energy, 1980 October 29
336 General: Speech: A Fantasy of Courage, Undated
337 General: Speech: Foreign Policy, 1980 October 15
338 General: Speech: Government Operations, 1980 September 22
339 General: Speech: The High Cost of Concrete in the Heads of Our Auto Industry Leadership, 1980
340 General: Speech: How to Make Reagan’s Tax Plan Work, Undated
341 General: Speech: Military, 1980 September 30
342 General: Speech: The Reagan Landslide: A Challenge to Democrats, 1985 January
343 General: Speech: Selling Supply-Side Economics, or, The Fundamental Human Decency of a Tax Cut Program, Undated
344 General: Speech: What Eisenhower and Taft Would Tell Reagan About his Performance, Undated
345 General: Speech: What Would FDR Say to the Democrats Today?, Undated
346 General: Speech: Will There Always be an Israel?, 1981 May 26
347 General: Speech: Why Businesspersons Should be Democrats, 1984 September 5
348 General: Speech: No Title, 1981 September 3
Series III: Media
BoxFolder
41 Newspaper Clippings Regarding Business, 1959-1982
42 Newspaper Clippings Regarding the 1978 Governor’s Campaign, 1977 June-December (1 of 3)
43 Newspaper Clippings Regarding the 1978 Governor’s Campaign, 1978 January-September (2 of 3)
44 Newspaper Clippings Regarding the 1978 Governor’s Campaign, Undated (3 of 3)
45 Newspaper Clippings Regarding the 1980 Senate Campaign, 1980 January-July (1 of 5)
46 Newspaper Clippings Regarding the 1980 Senate Campaign, 1980 August-September (2 of 5)
47 Newspaper Clippings Regarding the 1980 Senate Campaign, 1980 October (3 of 5)
48 Newspaper Clippings Regarding the 1980 Senate Campaign, 1980 November 1-16 (4 of 5)
49 Newspaper Clippings Regarding the 1980 Senate Campaign, Undated (5 of 5)
410 Newspaper Clippings Regarding the 1986 Governor’s Campaign, 1984 January-1985 June (1 of 5)
411 Newspaper Clippings Regarding the 1986 Governor’s Campaign, 1985 July-December (2 of 5)
412 Newspaper Clippings Regarding the 1986 Governor’s Campaign, 1986 February-1988 January (3 of 5)
413 Newspaper Clippings Regarding the 1986 Governor’s Campaign, Undated (4 of 5)
414 Newspaper Clippings Regarding the 1986 Governor’s Campaign, "Other Candidates", 1986 September-November (5 of 5)
415 Newspaper Clippings Regarding General Politics, 1981 January-1983 December (1 of 3)
416 Newspaper Clippings Regarding General Politics, 1984 January-1985 June (2 of 3)
417 Newspaper Clippings Regarding General Politics, Undated (3 of 3)
418 Newspaper Clippings Regarding the Rio Salado Project, 1985
419 Campaign Photos, 1985 March-1987 February
420 Photographs of Palm Shadows and Royal Shadows Apartments, Undated
421 Publicity Photos, Undated
Box
5 Newspaper Clipping Album, 1978
BoxFolder
61 "First Tuesday" Energy for the 80s Information Clips, 1980 (Audiocassettes)
62 KOY Talk: Schulz’s Plan to Run in 1986 Race, 1983 December 6 (Audiocassettes)
63 KFYI: Schulz’s Attempt to Get on Ballot as Independent Candidate, 1986 September 22 (Audiocassettes)
64 Speech to Chamber of Commerce, "Arizona Issues", 1986 October 3 (Audiocassettes)
65 Casa Grande Chamber of Commerce, Role of An Effective Governor, 1986 October 14 (Audiocassettes)
66 Speech to Southern Arizona Home Builders Association of Tucson, Needs of Arizona’s Rural Counties, 1986 October 15 (Audiocassettes)
67 Speech to Valley Leadership Alumni, Need for New and Future Leaders, 1986 October 15 (Audiocassettes)
68 Speech to Valley Leadership Alumni, Phoenix Rural Counties and Rural Economies, 1986 October 16 (Audiocassettes)
69 Safford Public Forum on Rural Arizona Counties, 1986 October 21 (Audiocassettes)
610 Discussion of "The Arizona Governor" Research, 1986 October 23 (Audiocassettes)
611 Speech to Phoenix Mental Health Experts, Streamlining State Government, 1986 October 24 (Audiocassettes)
612 Press Conference Regarding Drug Abuse and the Environment, 1986 October 24 (Audiocassettes)
613 KFYI: Schulz’s Allegations of Department of Education Kickbacks, 1986 October 29 (Audiocassettes)
614 Phone Bank Campaign Script Tests, 1986 (Audiocassettes)
615 Phoenix Civic Plaza Question and Answer Forum for Schulz, Undated (Audiocassettes)
616 KFYI Radio: Leslie Smith, Director of the National Association for Female Executives, Inc., Undated (Audiocassettes)
617 Nucleus Club Speech, Discussion of Democratic Party and Future of the Party, Undated (Audiocassettes)
618 Goldwater Campaign Jingle, Undated (Audiocassettes)
BoxFolder
71 KPNX and KTVK Coverage of Bill Schulz 1980 Senatorial Campaign, circa 1980 (VHS)
72 Schulz for Senate TV Spots, circa 1980 (VHS)
73 Schulz for Senate TV Spots, circa 1980 (VHS)
74 Politics, 1983 (VHS)
75 Governor’s Race, 1986 November 4 (VHS)
76 Broadcast News, Undated (VHS)
77 CBS Morning News, Undated (VHS)
Includes rebuttal to "Silent Scream".
78 "Desertron", Undated (VHS)
79 Dubs, Grandpa, Bill and Lee, Undated (VHS)
710 KOOL/Arizona Republic "Meet the Candidates Night", Undated (VHS)
711 KPNX Coverage of General Election Night, Undated (VHS)
712 Sam Campana Interview, Undated (VHS)
713 Schulz for Governor, Undated (VHS)
714 Schulz for Governor, Undated (VHS)
715 Schulz for Governor, Undated (VHS)
BoxFolder
81 "Reel 2", 1978 January 19 (UCA Videotape)
82 Schulz for Senate, 1978 January 19 (UCA Videotape)
83 First Tuesday "Bill Schulz For Governor", 1978 February 2 (UCA Videotape)
84 First Tuesday "Goals for Arizona", 1978 February 20 (UCA Videotape)
85 KPNX TV12 Phoenix, Arizona, 1979 November 30 (UCA Videotape)
86 WR Schulz, 1980 February 29 (UCA Videotape)
87 "Barbershop", "Goldwater", 1980 August 27 (UCA Videotape)
88 "Barbershop", "Goldwater", Undated (UCA Videotape)
89 Bill Schulz, Undated (UCA Videotape)
BoxFolder
91 Energy for the 80s "Commercials", Undated (UCA Videotape)
92 Crossfire Air Check, Undated (Copy; UCA Videotape)
93 Energy for the 80s, Undated (UCA Videotape)
94 Energy for the 80s, Undated (UCA Videotape)
95 Energy for the 80s, Undated (UCA Videotape)
96 First Tuesday, "Bill Schulz for Governor", Undated (UCA Videotape)
97 No Title, Undated (UCA Videotape)
98 No Title, Undated (UCA Videotape)
99 Schulz, Undated (UCA Videotape)
BoxFolder
101 Schulz, April Shoot, Undated (UCA Videotape)
102 Schulz, April Shoot, Undated (UCA Videotape)
103 Schulz, Undated (UCA Videotape)
104 Schulz, Undated (UCA Videotape)
105 Schulz, Undated (UCA Videotape)
106 Schulz, Undated (UCA Videotape)
107 Schulz, Undated (UCA Videotape)
108 Schulz, Undated (UCA Videotape)
109 Schulz, Undated (UCA Videotape)
BoxFolder
111 Schulz Spots and 5 Minute Show, Undated (UCA Videotape)
112 Schulz, Rural Counties, Undated (UCA Videotape)
113 Schulz for Senate, Undated (UCA Videotape)
114 Schulz for Senate, Undated (UCA Videotape)
115 Schulz for Senate, Undated (UCA Videotape)
116 Schulz for Senate, Undated (UCA Videotape)
117 Schulz for Senate "Rough Cut Spots for Viewing Only", Undated (UCA Videotape)
118 SFS Spots, Undated (UCA Videotape)
119 WRS, Undated (UCA Videotape)
1110 Bill Schulz for US Senate "Hispanic", 1980 July 15 (7½ IPS Tracks)
1111 Bill Schulz for US Senate "Cochise County", 1980 August 21 (7½ IPS Tracks)
1112 Bill Schulz for US Senate "28 Years," "Finances," "Preparedness", 1980 September 18 (7½ IPS Tracks)
1113 Bill Schulz for US Senate, Undated (7½ IPS Tracks)